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China footwear industrial analysis

NewsID:68    Datetime:2010-11-19

China has emerged as the largest safety footwear producing and exporting country worldwide over the recent past. The country produces around 9 Billion pairs of safety footwear annually, representing nearly 65% of the world's total footwear production as of 2009. The Chinese footwear market generated total revenues of $10.3 billion in 2008, representing a compound annual growth rate of 7.1% for the period spanning 2004-2008. Market consumption volumes increased with a CAGR of 5.8% between 2004-2008, to reach a total of 2.7 billion pairs in 2008. The performance of the market is forecast to accelerate, with an anticipated of 7.7% for the five-year period 2008-2013, which is expected to drive the market to a value of $14.9 billion by the end of 2013. In comparison, the Japanese and Indian markets grew with of 3.6% and 9.1%, respectively, over the same period, to reach respective values of $19.8 billion and $6 billion in 2008. Therefore, as a purchase manager in charge of the Chinesesafety footwear purchasing, it's important to have a full view of China's footwear market, analysis on how to enter this fast growing market, analysis market shares, competition, key players, market segmentation, import & export changes, sales channel, buyer's behavior, entry barriers, industrial environment and policy trends; introduces the procedure for exporting products to China, Chinese inspection & standards system. According to recent research, China'ssafety footwear industry is confronting internal and external pressures that may limit export growth. Suppliers are confident, however, that sales will rise between 10 and 20 percent in 2010.

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